Trailers. What the hell are they? About five years ago, people called them what they really are - either previews or commercials. Y'see, the definition of a preview, according to Merriam Webster is 1 : to see beforehand; specifically : to view or to show in advance of public presentation or
2 : to give a preliminary survey of. Think about what a "trailer" does. It lets you see glimpses of the movie before it comes out. And, of course, we all know that a commercial is an advertisement - something that is intended to entice you into buying a product, in this case, a movie.
So why do people insist on calling the previews trailers? Well, about 5 or 10 years ago, some artsy fartsy film school hack discovered that in the 50's and 60's that the previews were actually showed at the end of a movie, trailing behind them, if you will. Thus they were then known as "trailers". But what relevence does that serve today? Previews now come on at the beginning of a movie. So, if you're saying "trailer" thinking that you're correct and using technical terms, just stop. Because you're wrong. Previews are NO LONGER trailers. If you want to use archaic terminoligy, then why not prop your feet up on the devan, suck down a libation and turn on the radio with pictures before you get the vapors.
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